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Showing posts from October, 2020

Filming Blog For My CLOROX WIPES Commercial

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 On October 30th, I started filming my CLOROX WIPES commercial. I filmed my clips into multiple sections, so therefore I can compile them all into my editing software. I had to set up my tripod with the good lighting for my commercial before I started. I then got the plastic bags I needed with the CLOROX Wipes inside like I stated in my planning for my commercial. As me being the only director for this commercial, I prepared my props and items for filming. I strategically placed the my props next to my "actors" to get the effect of the commercial. I have taken multiple shots so I can get the best angles for my commercial.  I also set up my placement of where the actors would be. For the last clip I took a picture of the product to showcase it. The filming process took a little over an hour to film. Although I used my IPhone camera, I tried to make my film as clear as possible, seeing as though I didn't film with a professional camera. I did multiple takes and filming this

Planning Storyboard For My CLOROX WIPES Commercial

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First Scene During this scene , Person 1 walks through the door and greets Person 2 with a grocery bag from the grocery store. This shot will be an establishing shot. Location- by the table person 2 is sitting at. I included this because you can typically get CLOROX cleaning wipes at local grocery stores. Second Scene For this next scene, is is depicted that person 2 is sitting down drinking a cup of water. Person 2 then sees Person 1  at the door. Type of shot will be medium shot (sitting down).  Third Scene Person 2 then gets overly excited and accidentally knocks the cup of water they were drinking all over the table. Close up shot of the water being knocked over onto the table. Fourth Scene Person 1 brings out CLOROX wipes from grocery shopping bag and assures Person 2 not to worry seeing as though the mess can get cleaned up. Close up shot of the product next to Person 1 Fifth Scene The scene shifts to a close up shot of the mess and Person 1 cleaning up the mess with the CLOROX w

Planning For My CLOROX WIPES Commercial

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Props CLOROX wipes, CLOROX wipes container, and a small mess for me to clean. Hard surface as well. Costumes No specific costumes for this commercial.  Schedule 10/23/20 - Research blog 10/23/20 - Planning blog 10/27/20 - Storyboard blog for the commercial 10/28/20 -11/2/20 - Filming blog & Editing blog 11/3/20 - Commercial 11/6/20 - CCR Location The main location will be in my dining room on my dining room table, showing someone cleaning up a mess they have spilled. This is because most messes are made in dining areas, seeing as though there are always food residues or drink spillages in this primary area. Children tend to make messes in these areas as well, from lunch time all the way until dinner time. Backup Plan Secondary location would be the bathroom. This is because the most bacterias & germs are present in bathrooms, and cannot be seen with the naked eye. So, it is important to disinfect these areas (sink, toilets, and light switches) so flu and viruses can be better p

Research Blog: Commercial Conventions

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In this commercial, I am going to be doing a CLOROX disinfecting wipes commercial. In these commercials, you usually see people wiping their counter or other surfaces with this product. * They usually have the camera pointed directly to the person's hand, and they are wiping off the germs and the dirt residues, and other messes using one of the CLOROX disinfecting wipes. * Props used like spilled over juice cups on a hard surface, arts and crafts residues/messes, science projects, and other substances that may carry germs/bacteria. * Usually smaller children making these messes and the adult comes in and cleans it up. * They display the mess being made in the first half of the commercial, and how they plan to resolve the issue by using the CLOROX disinfecting wipes. 1. Conventions and codes in CLOROX wipes commercials include the bold printed sentence on the container, which says "Kills 99.9% of Viruses and Bacterias". This slogan sparks consumers to purchase this item, b